Commission Structure Explained

Kindred Affiliates pays Up to 35% RevShare across 10+ licensed brands (RevShare / CPA / Hybrid). Revenue share models align the affiliate’s interests directly with the advertiser’s success. The more value your referred customers generate, the more you earn. This model typically rewards affiliates who drive high-quality, high-spending users rather than maximising raw volume.

Cookie Duration & Attribution

The 30 days cookie is standard for this category. Most conversions for this type of product happen within the first week of a click, so the window is typically sufficient for motivated buyers — though it does leave less room for delayed decision-makers.

Payment Threshold & Schedule

The minimum payout threshold is EUR 100. This is on the higher end. Lower-volume affiliates may experience longer gaps between payouts.

Referral Commission

Kindred Affiliates also offers a referral commission: N/A. This sub-affiliate structure lets you earn from other affiliates you refer to the program — an additional passive income stream on top of your direct conversion commissions.

Affiliate Support & Contact

[email protected] | Kindred Affiliates team

Who Should Promote the Kindred Affiliates Affiliate Program?

This program is best suited for publishers, bloggers, and content creators whose audience has genuine interest in Kindred Affiliates’s product category. Review sites, comparison guides, and niche blogs covering related topics tend to see the strongest conversion rates. The RevShare / CPA / Hybrid model works well for traffic-focused affiliates who can drive consistent volume to the program’s landing pages.

About Kindred Affiliates

Kindred Affiliates is the official partner program for the Kindred Group, one of Europe’s largest and most responsible gambling operators. The group operates over 10 licensed brands including Unibet, 32Red, Maria Casino, Bingo.com, Kolikkopelit, and Storspiller, giving affiliates access to multiple distinct brands through a single affiliate account. The program offers up to 35% RevShare on net gaming revenue, with the option to negotiate CPA deals for high-quality, regulated market traffic. Kindred holds licences across the UK (UKGC), Sweden, Malta, Netherlands, Pennsylvania, and New Jersey,

Best Content Types for Promoting Kindred Affiliates

CPA programs convert best through direct-response content: reviews, tutorials, and comparison pages where the reader is ready to act. Email sequences and retargeting campaigns also work well for driving the specific action the program pays for.

How to Join the Kindred Affiliates Affiliate Program

Apply directly through the official application page. Most programs in this category require an active website or promotional channel, a brief description of how you plan to promote the offer, and agreement to the program’s terms. Approval typically takes 1–5 business days. Once approved, you receive unique tracking links and access to available creatives.